Do you know about addictive flavors?
Meet the chemical flavorists who create flavors for the food and beverage industry. Givaudan flavorists readily admit these flavors (MSG-forming compounds) ARE addictive and admit the flavors don’t linger in the mouth, so we will come back for MORE!
Morley Safer reports in a FASCINATING video (below).
Why do Americans eat more calories than any other industrialized nation? Ever wonder why they say,”You can’t eat just one”?
CBSNews 60 Minutes illuminates us as to what may be the reason why…
Note: there is a comment (at 7 min: 13) about sex being addictive, too.
The Connection: Addictive Flavors & ADHD
In Part 1, (Does Tasty Kill?) we learned how: “These (excitotoxins) can perpetuate ADHD symptoms to such peaks as to deem an individual behaviorally abnormal. Children appear to be particularly susceptible as their little bodies may be overwhelmed by “normal” doses of these toxins that are packaged in such innocuous substances as breakfast cereal and juice boxes.” (source)
Scientific American states, “Natural flavors are defined for the consumer in the Code of Federal Regulations. A key line from this definition is the following: “a natural flavor is the essential oil, oleoresin, essence or extractive, protein hydrolysate, distillate, or any product of roasting, heating or enzymolysis, which contains the flavoring constituents derived from a spice, fruit or fruit juice, vegetable or vegetable juice, edible yeast, herb, bark, bud, root, leaf or similar plant material, meat, seafood, poultry, eggs, dairy products, or fermentation products thereof, whose significant function in food is flavoring rather than nutritional.”
These excitotoxins are some of the chemicals that cause your taste buds to experience irresistibility when it comes to food. Or why you remember a taste of a product so distinctly and crave uncontrollably?
More than 3,000 food additives — preservatives, flavorings, colors and other ingredients — are added to U.S. foods., but are BANNED in other countries!
For a full list of the FDA-approved words see Part 1. Here are just a few products to look for that contain code words that indicate addictive flavors:
Most ketchups …’natural flavors’ and ‘organic spice’…
Doritos Nacho Cheese chips have some of the worst ingredients (see below), and they aren’t even trying to hid the words ‘monosodium glutamate’.
These very tasty little chips have at least 15 problematic ingredients including artificial colors, preservatives, hydrogenated oils, and 8 MSG-forming compounds.
Want to add punch to your sandwich or burger? Add ‘Spice’ and ‘natural flavors’…
BBQ sauces …’natural smoke flavor’, ‘natural flavoring’… addictive flavors!
Kool-Aid is one of my least favorite products. Here is what it’s label tells us is ‘good for kids’:
KOOL-AID INGREDIENTS: Sugar, Fructose, Citric Acid (Provides Tartness), Contains Less Than 2% Of: Natural And Artificial Flavor, Ascorbic Acid (Vitamin C), Vitamin E Acetate, Calcium Phosphate (Prevents Caking), Acesulfame Potassium And Sucralose (Sweeteners), Artificial Color, Red 40, Blue 1, BHA (Preserves Freshness).
Many really good things (kefir, yogurt, pickles, and more) are now being made with added ‘natural flavors’ because they are way cheaper than using real food, and as we become addicted we want more and more TASTE!
Spreads and Veganaise…
Sun Chips didn’t use to contain ‘natural flavors’, ‘yeast extract’, ‘whey protein concentrate’, or ‘enzymes’ x 3. Now they do.
Crystal Light is a very dangerous product especially for children, addictive flavors to those with developing brains (our teens), not to mention us adults.
CRYSTAL LIGHT (basic ingredients) Ingredients: Citric Acid, Potassium and Sodium Citrate, Aspartame, magnesium oxide, contains less than 2% of natural flavor, lemon juice solids, SOLIDS, acesulfame potassium, soy lecithin, artificial color, yellow 5, BHA (preserves freshness). Contains: soy. *phenylketonurics: contains phenylalanine.
Even higher quality juice companies are using ‘natural flavors’ (addictive flavors) to compete in the TASTE competition.
Health Valley which toutes *healthy* food adds addictive flavors.
This *fruit* juice is mostly water, sugar, and natural flavors. Fruit and veggie juices are added at the end to give it color….Hmm…
Hain adds 4 to this cereal bar for Tots: ‘natural flavor’, ‘natural butter flavor’ and ‘natural vanilla flavor’, and carrageenan (another hidden source of MSG).
Almond Breeze: ‘Natural flavor’ with other ‘natural flavors’ and carrageenan…which many moms give their children. Carrageenan has acknowledged carcinogenic properties.
Rice Dream: ‘Natural Vanilla Flavor’ with ‘Other Natural Flavors’, but no carrageenan.
And lastly, please read baby formula labels carefully, especially soy infant formulas.
Many infant formulas contain processed free glutamic acid (MSG) and processed free aspartic acid – both neurotoxins. Here are brands to avoid. Fortunately, women who are unable to breastfeed can make an extremely nutritious, MSG-free infant formula for their baby using raw milk.
So you have a choice. You can let the food companies and flavorists conduct their ‘exciting’ experiments on you, or you can stop buying their products! Don’t let them harm or incapacitate you. VOTE with your Dollars when it comes to food! You only have one body! Next time when you see labels like the ones above and see those brands, run as fast as you can in the other direction.
Please share this information with your friends and family.
Here’s a List of Foods to Check Ingredients:
- Salad dressings
- BBQ sauces
- Fruit juices
- LOW FAT anything
- Diet colas or other diet drinks
- Fast foods
- Baby foods
- Flavoring Packets
- Canned ANYTHING
- Packaged meat
- Frozen foods
- Malted milk products
- Certain Soy Products
- Chinese Take Out and eat in foods
- Stir-fry sauces
- Flavored Popcorn
- CIGARETTES, for those that smoke, they even put them tobacco and filters!
- Chewing gum and Breath fresheners
What You Can Do
Buy more raw and whole foods. Shop your local farmer’s market and grow a little garden. When shopping in your grocery store, check labels for additives. And there are ways to keep it simple!
Trim Healthy Mama is one of the BEST resources for women’s health I’ve seen.
If you already own a copy of Trim Healthy Mama, then you’re all set to go! If not, grab the book from Amazon so you can get started.
“Everything is permissible (allowable and lawful) for me; but not all things are helpful (good for me to do, expedient, and profitable when considered with other things). Everything is lawful for me, but I will not become the slave of anything or be brought under its power.” ~1 Corinthians 6:12 (Amplified)
Thanks for reading!